Viva Resorts by Wyndham Introduces New Aspect to Simplify Bookings for US Travel Advisors – Travel And Tour World

A new digital booking and sales platform has been introduced by Viva Resorts by Wyndham, with the aim of strengthening relationships with U.S.-based travel advisors and making its all-inclusive resort portfolio more accessible to the American travel trade. Known as VIVA PROmotor, the dedicated platform has been developed to provide travel professionals with direct booking access, commission opportunities, professional rates and marketing resources across nine resorts in the Dominican Republic, Mexico and The Bahamas.

Through this initiative, a more streamlined approach to resort reservations and travel advisor engagement is being introduced. Travel professionals are being provided with a centralized platform through which bookings can be managed, resort information can be accessed and sales-related resources can be utilized.

The launch represents an important development in the brand’s travel trade distribution strategy, with greater emphasis being placed on direct relationships with advisors who recommend and arrange all-inclusive vacations for their clients.

By combining booking capabilities with promotional resources and professional incentives, VIVA PROmotor is being positioned as a dedicated resource for travel advisors seeking to expand their knowledge of the Viva by Wyndham portfolio and simplify the process of selling resort experiences across three established leisure destinations.

Round-the-Clock Booking Access Introduced Across Nine All-Inclusive Resorts

One of the principal features of VIVA PROmotor is the availability of 24/7 booking access to nine all-inclusive resorts operated under the Viva by Wyndham portfolio.

Through this continuous access, reservations can be arranged by U.S.-based travel advisors without being restricted to conventional business hours. Greater flexibility is therefore being made available to professionals who manage different client schedules, respond to changing travel requirements and coordinate vacation arrangements.

The platform covers properties across the Dominican Republic, Mexico and The Bahamas, allowing a range of Caribbean and Mexican resort experiences to be presented through a single dedicated booking environment.

For travel advisors, the availability of a centralized system is expected to simplify access to the brand’s resort portfolio. Instead of treating each destination as a separate sales opportunity, the properties can be considered within a broader collection of all-inclusive vacation options.

This arrangement is particularly relevant to the travel trade, where destination comparisons, accommodation preferences and vacation requirements are frequently assessed before recommendations are presented to clients.

The ability to access the portfolio at any time is also intended to support travel professionals whose booking activities extend beyond standard working schedules.

With VIVA PROmotor, greater convenience is being incorporated into the reservation process, while the existing nine-resort portfolio is being made available through a dedicated advisor-focused channel.

Direct Commissions and Professional Rates Added to Support Travel Advisors

Financial incentives have been included as another important component of the newly introduced VIVA PROmotor platform.

Direct commissions are being offered to eligible travel professionals using the system, while professional rates are also being made available as part of the platform’s benefits.

These features are intended to provide additional value to advisors involved in selling all-inclusive resort vacations.

Within the travel distribution sector, commission structures remain an important consideration when accommodation products are being evaluated and recommended. By incorporating direct commissions into VIVA PROmotor, the brand is seeking to establish a more accessible commercial relationship with its travel advisor network.

Professional rates have also been included, providing another incentive within the dedicated platform.

Although specific commission percentages and professional rate conditions have not been detailed in the announcement, their inclusion has been presented as a central part of the initiative.

The combination of booking access and commercial benefits is expected to be particularly relevant for advisors who regularly arrange resort holidays or seek to expand their all-inclusive accommodation offerings.

By making these benefits available alongside reservation capabilities, a more integrated sales environment is being established.

The approach also reflects the importance being placed on travel advisors as an established distribution channel for leisure accommodation and destination-based vacation experiences.

Gilda Noboa Highlights Stronger Relationships With the Travel Advisor Community

The introduction of VIVA PROmotor has been described by Gilda Noboa, director of sales and marketing for Viva Resorts by Wyndham, as a significant advancement in the support being extended to the travel advisor community.

According to Noboa, the new platform is intended to strengthen the relationship between Viva Resorts by Wyndham and the professionals responsible for recommending its properties to travelers.

Particular emphasis has been placed on the diversity of vacation experiences available across the brand’s three destinations.

The beaches and natural attractions of the Dominican Republic and Mexico, together with the relaxed island environment of The Bahamas, have been identified as important characteristics of the portfolio.

Through these destinations, travel advisors are being offered a selection of all-inclusive resort experiences that can be matched with different client preferences and vacation expectations.

Noboa also emphasized the importance of providing direct resort access, competitive commissions and practical selling tools to travel professionals.

By making these resources available through a dedicated platform, greater confidence in the resort sales process is intended to be encouraged.

The initiative has also been presented as a means of strengthening existing advisor relationships while making the Viva by Wyndham portfolio easier to discover and recommend.

The development reflects a broader emphasis on providing travel professionals with the information and commercial resources needed to support vacation planning.

Multimedia Marketing Library Included to Strengthen Resort Promotion

Beyond reservations and financial incentives, VIVA PROmotor has been equipped with a multimedia library designed to support travel advisors in their promotional activities.

Through this resource, marketing materials can be accessed and incorporated into the process of presenting Viva by Wyndham resort experiences to prospective travelers.

Visual content and destination-related promotional resources are particularly relevant to the sale of leisure vacations, where accommodation settings, beaches, resort environments and destination characteristics often influence booking decisions.

By providing a dedicated multimedia library, the brand is making marketing support available within the same platform used for bookings.

This integration is intended to reduce the need for travel professionals to rely on separate channels when preparing promotional materials or communicating resort options to clients.

The library may also be useful when destination information is being organized for client presentations, promotional campaigns and travel planning discussions.

For advisors handling multiple accommodation products, access to centralized brand resources can contribute to a more consistent presentation of resort offerings.

The introduction of multimedia support is therefore being positioned as an important part of the platform’s wider sales assistance framework.

Rather than focusing exclusively on the reservation transaction, additional attention is being directed toward the earlier stages of the customer journey, when destinations are being researched and accommodation choices are being considered.

Group Booking Tools Introduced for Travel Professionals

Specialized tools intended to assist with group bookings have also been incorporated into VIVA PROmotor.

Group travel arrangements often require additional coordination, particularly when accommodation preferences, participant numbers and travel schedules must be considered together.

By including resources dedicated to group reservations, the platform is being designed to support advisors working with bookings that involve multiple travelers.

The tools are intended to make the group booking process more manageable within the broader resort sales environment.

This capability adds another dimension to the platform, allowing its usefulness to extend beyond individual vacation reservations.

Travel professionals handling family gatherings, organized leisure groups and other multi-person travel arrangements may find group booking support relevant to their sales activities.

However, detailed specifications regarding group booking conditions, minimum participant requirements and available group benefits have not been disclosed in the announcement.

The inclusion of these tools nevertheless indicates that group travel has been considered within the development of the advisor platform.

By placing group booking resources alongside direct reservations and marketing materials, a more comprehensive professional booking environment is being introduced.

Viva Pro Rewards Integrated Into the New Advisor Platform

Another important feature of VIVA PROmotor is its connection to Viva Pro Rewards, the existing B2B loyalty program operated by the brand.

Through this connection, the new platform is being linked with a program specifically associated with travel trade engagement.

Loyalty initiatives are commonly used within the hospitality distribution sector to recognize professional relationships and encourage continued participation in brand sales programs.

The integration of Viva Pro Rewards into VIVA PROmotor is intended to bring the loyalty program closer to the booking and sales activities undertaken by travel advisors.

By establishing this connection, the brand is seeking to create a more unified environment for professionals interacting with its resort portfolio.

The availability of a loyalty program connection also reinforces the emphasis being placed on long-term relationships with the travel advisor community.

Specific details regarding reward calculations, redemption options and eligibility requirements have not been outlined in the announcement.

Nevertheless, the connection to Viva Pro Rewards has been identified as one of the platform’s principal features, alongside booking access, direct commissions, professional rates and multimedia resources.

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The Dominican Republic represents the largest destination grouping within the nine-property Viva by Wyndham portfolio available through VIVA PROmotor.

Six resorts in the country have been included, providing travel advisors with multiple accommodation options within the same destination.

The Dominican Republic properties comprise Viva Miches by Wyndham, Viva Heavens by Wyndham, Viva Tangerine by Wyndham, Viva V Samaná by Wyndham, Viva Dominicus Palace by Wyndham and Viva Dominicus Beach by Wyndham.

Through these six properties, a substantial portion of the brand’s all-inclusive accommodation offering is represented in the Dominican Republic.

The country’s established reputation for beach tourism and resort-based vacations provides an important setting for the portfolio.

For U.S.-based travel advisors, the availability of several properties within one destination allows different resort options to be considered when client preferences are being assessed.

The Dominican Republic collection is also central to the destination diversity highlighted by Gilda Noboa in connection with the platform launch.

By bringing these six resorts together within VIVA PROmotor, the properties are being made accessible through a unified booking and sales channel.

This arrangement is intended to support the presentation of the Dominican Republic as a destination offering several Viva by Wyndham accommodation choices.